Perfectly timed with the upcoming Valentine's Day, Ecko Unltd. has released a code for 40% of everything, with the only exceptions being on watches and merchandise in the "deals" section.

Click here to shop @ ShopEcko.ca now

• Coupon Code: RHINO40
• Discount: 40% off
• Expiry: 14th February 2014

Although there is no shortage of t-shirts, jeans and regular apparel to choose from, with winter slowly coming to an end, these Pajar Aline weather tight low boots are the ones that caught my attention. When it comes to outerwear shopping, the best time to score a deal is right around this time, if not even later (though the longer you wait, the more you risk not saving on anything at all).

So if you're in need of new boots or know you will need them come next winter, then these boots are a solid choice, especially since with the code above, they come down to just $120 instead of $200. They also feature a full fur lining to keep your toes toasty warm in temperatures as low as -20 C.

Surprisingly, although this sale excludes watches and all the items in the "deals" section, it turns out that the 40% off discount is still applicable on already reduced merchandise located in any other category. From the men's section, I found these denim straight fit conformist jeans already on sale for $65 and which further come down to just $39 (reg. 80) with the code above.

Shipping is free on all purchases over $80 and if you happen to miss this promotion, then make sure to use the Ecko promo code on our forums for 10% off all orders instead.